Saturday, 13 May 2006

Truth in advertising

Never has the expression "the truth hurts" been more nicely dramatised than in this very witty ambient idea for German newspaper Bild.

Set up as a one off for a German advertising award show, angled mirrors were installed above the urinals in the men's toilets.

The mirror gives a great reflection of a man's manhood, with the punchine on the mirror reading Nothing's Harder Than The Truth.