Thursday, 19 September 2013

Advertising is a physical sport

Here's some great advice from Winston Binch - Chief Digital Officer at Deutsch LA.

"Don’t sit at your desk or in your office all day.

Advertising is a physical sport. Get up and talk to people.

Share a laugh or something personal, get a beer, go out to lunch, catch a movie, grab breakfast, play sports or ride bikes together.

I don’t care how smart you are. Don’t be a hard-working asshole.

Be a smart, hard worker who people want to be around.

You’ll get a lot further, faster."