Friday, January 29, 2016
Thursday, January 28, 2016
Taco Bell blackout
The team at Digitas LBI got a tad over excited when they put this case study together.
But what the hell.
Ya gotta love the idea of getting attention by disappearing.
Hell it's almost like an adland version of George Costanza's Opposite Day.
Wednesday, January 27, 2016
Tuesday, January 26, 2016
Monday, January 25, 2016
Sanders & America
American politics is a mystery to many of us outside of the US of A.
Weirdest thing about it for me is the head-to-head battles between candidates from the exact same party to get the nomination to run for President.
Like I said. Weird.
But what's even weirder for me is this ad for Bernie Sanders.
Not weird in a the traditional sense of the word.
Weird because it's an upbeat and positive political ad.
Can't remember seeing one for some time.
Great use of a great tune too.
In fact I'm surprised it's never been used before.
Friday, January 22, 2016
15 secs of fame
15 seconds is all it takes:
To make me laugh.
To make me smile.
To do a product demonstration without actually doing one.
And to make me wonder why this cute spot by DDB California hasn't come across my radar till now.
Thursday, January 21, 2016
Finger lickin' BBQ
Wednesday, January 20, 2016
Tuesday, January 19, 2016
Monday, January 18, 2016
Friday, January 15, 2016
So what do you do?
Toronto agency Zulu Alpha Kilo just took that book a lot lot further with their what do people in agencies do coffee cups.
So popular I hear they're now offering them for sale.
Thursday, January 14, 2016
Last year in Japan...
It's been absolutely ages since I featured any crazy Japanese advertising on DNA. So to make up for it here's a ten minute compilation of some of 2015's finest. Enjoy!
Wednesday, January 13, 2016
Time to 50 million
So I guess much of the above is old news.
But man oh man the uptake of things sure is faster today than it's ever been.
Thanks in no small part to the proliferation/ubquity of the internet.
Kinda makes me wonder what the next big thing will be. How 'bout you?
Tuesday, January 12, 2016
Hong Kong clean-up
Monday, January 11, 2016
Tribute to Lemmy
When I first heard about this Lemmy ad I thought it was a 'too soon' cash in.
Turns out it's a charming tribute to a true original courtesy of Valio milk and Hassan & Partners.
Here's the story behind it:
"This is offered in celebration of the life of a lovely, exceptional man – a man who celebrated life so vibrantly himself.
We were first shooting a remake of an iconic Finnish milk ad. The tone of this ad that was shot a month ago was changed to make it a heartfelt tribute, however modest.
A take that came late in the shoot was selected – one of Lemmy’s brilliant improv moments that was never in the script.
This was our magical encounter with a great man – and we’re honoured to share it with the world.
Thank you Lemmy."
Friday, January 08, 2016
It's Miss, actually
I generally can't be bothered with over-hyped utterly ridiculous fragrances ads.
But I'm making an exception for this one.
Love Natalie Portman.
Love director Anton Corbjin.
And don't mind the Janis Joplin track on the soundtrack either.
Thursday, January 07, 2016
Typeface your face
Kinda surprised it had passed me by to be honest. Especially as I'm a huge type nut.
Anyway in new news to me...
Last year W+K Tokyo teamed up with online retailer Oh My Glasses to create a range of glasses based on typefaces.
Genius. Don't you think?
Of course Helvetica is my favourite.
Click here to see what other fonts they have.
Wednesday, January 06, 2016
The days of content being the low budget cousin of advertising are well and truly over.
It would appear that no expense was spared on this lovely piece for Philips and Specialized.
It's perhaps a tad too long. But mesmerising viewing none the less.
Tuesday, January 05, 2016
Savage or Sausage?
Monday, January 04, 2016
Do #BallLivesMatter ?
The Black Lives Matter hashtag has been prominent on social media this year.
Especially in the final week of last year.
So who on earth thought it was a good idea to riff on it for a bit of fun must be a total moron.
I mean really. How else can you explain it?
Perhaps we should ask the people behind this much talked about (for the wrong reasons) campaign from last year?